SEO Trends and Techniques to Follow in 2014
你可以使用搜尋引擎最佳化增加自己的排名與業績
Panda update -喜歡高質量的內容來在頂級的搜索結果，而不是其他低質量的內容。
Penguin update - 診斷垃圾連結
Hummingbird 搜尋演算法- Introduced conversational search, 轉換更多目標
Page Rank toolbar - 頁面漣漪工具
# Content Marketing is the Key for the Future
內容市場的關鍵，讓你編寫高品質的內容 取得分析社群互動
social media marketing.
Read : How to Grow Business with Content Marketing
就商業內容而言，你需要更多商業化品牌的內容，你可以知道讀者與品牌參與的線索與連擊和更好的回報率
Read : Content Marketing Scope and Effect on Author Rank
Read : How to Grow Business with Content Marketing
就商業內容而言，你需要更多商業化品牌的內容，你可以知道讀者與品牌參與的線索與連擊和更好的回報率
Read : Content Marketing Scope and Effect on Author Rank
google趨勢分析
# Implement Google Authorship for Branding
Benefits of Google Authorship Implementation
- Ownership of your Content Images, identity and mainly your website你的內容圖像的所有權，身份，主要是你的網站
- Google displays your Content and Google+ images in Rich Snippets in Google Search Results播放你的圖在g+圖上
- Authorship increases Visibility of your results in SEPR's著作能見度
- Authorship increases Click-through rates by showing Rich Snippets in SERP's著作權增加點擊率通過展示在搜索結果頁面的豐富網頁摘要
- It Builds Authority, and helps users to recognize your content 幫助使用者便是你的內容
- It helps in Quick Indexing of your Content 索引你的資料
# Mobile Optimized Version of your website
Faulty Redirects
弄個專屬手機的版面介面吧
 |
| As you can see user clicking on any page of the website in search results, is redirected to a single mobile optimized page of a website. |
社群大爆發
# Social Media is on Boom
社群多麼重要啊
Google is relying more on social signals rather human. Any content with more likes, +1's, shares分享
Read : Use Pinterest and Boom on Social Media, How?
Google+ gives do-follow back links
content strategy for your social profiles
Must Read : How to improve search rankings with Google+
Brands having a blog have more traffic and leads. Create blog if your brand don't have any and start writing high quality content about your product & services.
Tell users about your brand. It helps in increasing traffic, Improves author rank with content marketing as well as in brand value creation. Link your blog to your website to pass page rank.
別忘了“連結” ，幫你的資料建立有效連結，確保他暢通
Focus on Google+
 |
| Imagesource : Moz |
content strategy for your social profiles
Must Read : How to improve search rankings with Google+
# Having a Blog of Your Brand
部落格紀錄
Brands having a blog have more traffic and leads. Create blog if your brand don't have any and start writing high quality content about your product & services.
Tell users about your brand. It helps in increasing traffic, Improves author rank with content marketing as well as in brand value creation. Link your blog to your website to pass page rank.
# Don't Forget Link Building
別忘了“連結” ，幫你的資料建立有效連結，確保他暢通
Link Building was one of the traditional approach for SEO, but things have changed now. Google is penalizing websites building unnatural links so prepare quality links.
Read : Quality Link Building Tips for 2014
Avoid guest posting as Google consider it as a spam. If you are writing something high quality, unique concept and want people out there to know about it then you can write guest posts.
Build links with relevant sites, Avoid using exact match anchor text for external links and various forms of anchor texts for link building.
Don't Miss : How to remove unnatural links penalty from website
Read : Quality Link Building Tips for 2014
Avoid guest posting as Google consider it as a spam. If you are writing something high quality, unique concept and want people out there to know about it then you can write guest posts.
Build links with relevant sites, Avoid using exact match anchor text for external links and various forms of anchor texts for link building.
Don't Miss : How to remove unnatural links penalty from website
其他
RSS 系統 其實 有效 提升 搜尋命中
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